Big news! I am excited to announce that I am rebranding with a new logo as part of the ongoing evolution of my company’s brand. I’m releasing an updated brand identity, which includes a new definition of my logo and colors.
My business is growing and evolving since opening at the new location, and I felt it needed a change. I have refreshed my logo to reflect who my business is today and to symbolize the future. With this logo change, I will have three logo styles to use for different uses.
After careful consideration, I chose a new logo that reflects a more modern and simplistic look and captures my mission to deliver excellent quality, performance and support across the services I provide.
Where the focus of the logo is the business name, the design on the main logo swaps the complicated looking structure with a more minimalist look of a parent holding their new baby. Taking this approach of re-branding to bring the design more in line with the aesthetics and portray flexibility.
My brand colors will be black, white and gold/rose gold with pops of green and pink as it has always been. These colors are simple and work together while reflecting who I am and being inclusive to all my clients.
The task in the upcoming months will be to update all social media, website, stationary, business cards, etc with the new logo. I realize that changing a logo is a process that can involve many steps and take some time, so I will finalize it gradually.